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The design of an innovative product can basically be divided into the following stages: preliminary research, clarification of concepts, detailed design, manufacturing, and marketing Among them, the one that has the greatest impact on product design but is most easily overlooked, is the stage of Research and Concept design. These two stages are the important basis for determining the specifications of product design, and they also affect The most important factor for subsequent product development costs, about 85% of the subsequent product development cost structure has been determined at this stage. The company uses its core technology advantages to show differentiated value through a suitable product form, including the attributes, features, and functions of the product, so as to provide users with the greatest benefits and meet customers' practical needs. Functional requirements and spiritual level satisfaction.